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Review request text templates: what to send customers after the job
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The best review request is a short, same-day text with the customer's name, the job, your name and your Google review link, and nothing about stars or rewards. Below are nine copy-paste versions: five texts, an email, a card line, and replies for good and bad reviews. Send one reminder at most.
Fill in your details below (or the [brackets] by hand) and send. Every template follows the same rules: one honest ask, no rewards, no mention of stars, and no picking only the happy customers (Google forbids all three). Get your link from your Business Profile under Read reviews → Get more reviews → Copy. The full how-to is in our guide to getting more Google reviews.
Which review request texts work for trade jobs?
Short, personal ones sent the same day. Pick the one that sounds like you. A standard text holds 160 plain characters, and longer ones arrive in parts, which is fine. The count under each text tells you how many.
Hi [First name], it's [Your name] from [Business]. Thanks for having us out to [job] today. If you have a minute, an honest Google review really helps a small business like ours: [review link] Thanks again!
Hi [First name], here's the finished [deck / drain / kitchen] for your records (photo attached). Thanks for trusting us with it. If you'd like to share how it went, our Google review link is here: [review link]. [Your name], [Business]
Thanks, [First name]! If you have 30 seconds, an honest review helps us a lot: [review link]. [Your name], [Business]
Hi [First name], [Your name] here. We've loved [cleaning for you / looking after your lawn] these past [months]. If you've never left us a Google review, we'd be grateful for an honest one: [review link]. See you [next visit]!
Hi [First name], [Your name] from [Business] again. No pressure, but if you get a second this week, here's that review link: [review link]. And if anything about the job isn't right, reply here and I'll sort it out.
Text only customers who gave you their number for the job, send from your business number, and stop if anyone asks you to. This isn't legal advice. If you use a texting app, follow its consent settings.
What about email and a leave-behind card?
Use email for customers who booked by email, and a card or invoice line for everyone else.
Subject: Thanks from [Business] Hi [First name], Thanks for choosing [Business] for [job] on [day]. It was good to meet you. If you have a minute, an honest Google review helps other people in [area] find a [trade] they can trust: [review link] If anything isn't right, just reply to this email and I'll take care of it. [Your name] [Business] · [business phone]
Thanks for choosing [Business]. Happy with the work, or not? Tell us, and tell your neighbors. Scan to leave an honest Google review: [QR code] Questions? [business phone]
How should you reply when the review comes in?
Reply within a few days. Keep it short and mention a detail of the job.
Thanks, [Name]! Glad the [job detail] came out the way you wanted. We'll be here when [the next thing] comes up. [Your name]
Hi [Name], thanks for telling us. I'm sorry the [job] didn't go the way you expected. [One honest sentence: what happened, or what we're changing.] I'd like to make it right. Please call or text me at [business phone]. [Your name], owner
What should you never put in a review request?
- "5 stars" or any rating you'd like
- A discount, gift card, raffle or "free gutter clean for a review"
- "Mention [employee] by name"
- A "were you happy?" question that only sends the link to the yeses
- A request for a Yelp review (Yelp asks businesses not to)
Questions trade pros ask
What is the best text message to ask for a review?
A short, personal one sent the same day: the customer's first name, the job you did, your name, your Google review link, and no mention of stars or rewards.
How many times should I ask a customer for a review?
Ask once in person, send one text, and at most one reminder a few days later. Then stop.
Can I add a discount to the review request?
No. Google prohibits incentives for reviews, and the FTC rule bans rewards tied to positive or negative reviews.
Sources
- Create a Google link or QR code to request reviews (Google Business Profile Help) Checked Oct 17, 2026.
- Prohibited and restricted content (Maps user-generated content policy) Checked Oct 17, 2026.
- The Consumer Reviews and Testimonials Rule: Questions and Answers (FTC)
- Tips to get more reviews (Google Business Profile Help) Reply tips.